Cookie policy
We use cookies, including web beacons and similar technologies (cookies), on this website to collect visitor statistics, improve your experience on this website, and to provide you with content and ads tailored to your needs.
Hedin US Motor AB, the official importer of the Ford F-150 in Europe, is a part of the Hedin Mobility Group and is subject to the same policy document as the rest of the group.
For information on the processing of your personal data, please refer to our privacy policy.
We may update this information from time to time as needed. Therefore, we recommend visiting this page regularly to get the latest information about the cookies we use on our website.
What are cookies?
A cookie is a text file that is stored on your computer, mobile device, or tablet when you visit a website. We use the following types of cookies on our website: Session cookies, persistent cookies, and web beacons. These may be cookies used by ourselves or third parties.
Session cookies are stored during an active session, i.e. during the period you use the website. Session cookies are normally deleted when you close your browser. We use this type of cookie to track your actions on our website.
Persistent cookies are stored on your device until the specified expiration date of each cookie or until you manually remove the cookie from your device. The cookie will be activated each time you visit the website that created this specific persistent cookie. A persistent cookie allows us to remember your preferences or actions on a website (or on different websites).
Web beacons are transparent images that can be included in email messages or on our website, allowing us to see what our visitors click on.
Third-party cookies are cookies saved on your device from a website other than ours.
Why and how do we use cookies?
We use cookies for several purposes. We use cookies to enhance the services we offer you. Some of our services actually require cookies to function, while others exist simply to make our services more user-friendly for you. In general, we categorize our cookies and their usage as follows:
Necessary
Data from these cookies enable you to use our website and its features, and these cookies are necessary for the website to function properly. Without necessary cookies, some services on the website will not work at all, or the website will not function as smoothly as it should. These cookies do not collect information for marketing or similar purposes.
Functional
Functional cookies are used to facilitate your use of our website. Functional cookies allow the website to remember the choices you make, such as language, what you have entered onto a form, etc., so you do not have to make those choices every time you visit our website.
Analytical
Analytical cookies collect information about the usage of our website so that we can improve how the website functions. These cookies can, for example, identify the most visited pages, help document the problems of a website and indicate whether advertising on a website has been effective or not.
Marketing
Marketing cookies are used to deliver ads that are relevant to you and your interests, or to limit the number of times you see the same ad on a website. These cookies can also be used to remember what you have viewed when you visited our website. We use this information to provide you with personalized content recommendations and for marketing communications. We may combine the information collected by these cookies with other information you have provided us.
Third-party cookies
We have permitted third-party advertisers and other organizations to use their own cookies or other technology to collect information about the content on our website and/or the ads you have clicked on. These third-party advertisers may use this information for advertising they believe will be of interest to you based on the content you have viewed. Third-party advertisers may also use this information to measure the effectiveness of their advertising campaigns. We do not have access to or control over cookies placed on our website by third parties, and the use of their cookies is subject to their own privacy policies. We recommend reviewing the privacy policies of each of our third parties.
How to control and manage the use of cookies
Your browser or device usually allows you to change the settings for the use and scope of cookies. Go to your browser or device settings to learn more about how to adjust cookie settings. For example, you can choose to block all cookies, accept only first-party cookies, or delete cookies when you close your browser.
Please note that by deleting cookies or disabling future cookies, there is a risk that you may not be able to access certain pages or features on our website. Adjusting your cookie settings will also affect other websites you visit.
Google's ad settings allow you to control the use of cookies to display personalized ads on websites - see Google Ads Settings.
If you are a Facebook user, you can control whether ads based on your behavior are displayed on Facebook and other websites that use Facebook's advertising services in Facebook's ad settings.
Contact us
Your privacy is important to us. We have appointed a data protection officer to ensure that we comply with applicable data protection laws and internal policies for processing personal data.
If you have any questions about our use of cookies, please do not hesitate to contact us. Please see our contact information below.